Watch out GoPro, because there is a new contender for the action video market. The Polaroid Cube ($100) will be released later this month and it looks like it’s being positioned to make a big splash. The Cube is being called a lifestyle action camera. It’s water resistant, shockproof, and will have a multitude of mounts available at kick-off. Don’t want to buy a mount? No problem, the cube comes with a magnet on the bottom that mounts to any metal surface. It will shoot 1080p HD Video with an 124-degree angle lens and take 6MP photo’s. The internal battery will record up to 90 minutes before needing a recharge. Sign-up on Polaroid’s website to receive updates.